Right of Publicity

Publicity Rights The right of publicity allows a person to have a monopoly on their image.  People work hard to improve their valuable public image and their ability to publicize themselves.   The right of publicity allows an individual to control and profit from the commercial use of his or her name, likeness, and persona.  The right of publicity is the protection of people to regulate the commercial use of his or her identity. The right of publicity protects against the loss of commercial value resulting from the unauthorized appropriation of an individual's identity for commercial purposes.  The right of publicity [...]